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You are here: Home / Business / Majority of Canadians ready to embrace the entrepreneurial lifestyle

MyNewsroom / September 24, 2025

Majority of Canadians ready to embrace the entrepreneurial lifestyle

Canadians are getting the entrepreneurial bug. Again.

A new survey for RBC shows the last time Canadians were this fired up about starting their own business was 2017, a couple years before the COVID epidemic.

59-percent of us are feeling the urge to start a business, according to this survey. Here in Saskatchewan that number is slightly higher at 60-percent but that is still at the lower end of the scale. Ontario, at 68-percent, is showing the highest willingness to embrace the entrepreneurial lifestyle.

But, even among those who won’t outright say they are willing to become entrepreneurs, a large percentage see it as a viable option for making a living. On that metric, 80-percent of Canadians see owning your own business as a solid alternative.

Once you get on the entrepreneurship track, though, it is not a straight road. Six-in-ten people who already own a business say they’ve had to pivot in the past year while five-in-ten say they have had to make profound changes to their business model.

Even so the vast majority are optimistic about their prospects.

Filed Under: Business, Economy, employment, entrepreneur, Money, Paul Martin Saskatchewan, Saskatchewan Tagged With: Business, economy, employment, finance, personal finance, saskatchewan

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