There are always two sides to a story. One that has been getting some attention lately is inflation and it, like all the others, has more than one angle. For …
[Read more...] about And Now for The Other Side of the Story
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There are always two sides to a story. One that has been getting some attention lately is inflation and it, like all the others, has more than one angle. For …
[Read more...] about And Now for The Other Side of the Story
Answer the WHY - why are you doing it? Why did this happen? Why does it make a difference? Make sure it’s news. You lose credibility if you send a release …
[Read more...] about Martin Charlton top 10 tips for writing news releases
They are a resilient lot. For many business owners, the pandemic called for a mental shift: they went from offence to playing defence as they shored up their …
Change the rules….change the spending patterns. As public health restrictions begin to ease as vaccination levels increase and the number of new COVID cases …
It’s important that you tell your stories. The question is – how do I do it? To create a steady stream of news stories, you need to think like a …
[Read more...] about How to Create and Deliver Your News Stories
You are looking to grow your business. You have meetings, give presentations and send out marketing materials but you can do more. Telling your stories …
[Read more...] about News Stories Boost Your Publicity, Marketing Efforts