While those may seem like unusual ingredients for achieving success in the economic front, New York musician Nenad Bach argues it is art that is the glue holding a community together, one where companies don’t want to relocate because the power of art makes it too appealing to leave.
Bach, who has appeared on stage with the likes of U2 and The Grateful Dead, has been speaking and performing for Saskatchewan CEOs and executives this week. He also worked on the team that produces Saturday Night Live, supporting the musical guests each week. Along with his musical presentation, he offered a bit of philosophy on community building.
Creativity, he argues, is not just reserved for the artistic community but is clearly evident in the way entrepreneurs conceive ideas that can be turned into business that meet the needs of customers and require employees to fulfil the promise.
A timely message in the middle of Economic Development Week and a reminder that high growth communities such as Austin, Texas have proven a potent arts scene is also a potent growth tool.